Category Archives: Advertising

Don’t just sit around hoping the phone will ring. Get the calls you need, from the neighborhoods you want! Mail South Jersey produces direct mail postcards that help small businesses like yours grow. Our large sized, high quality cards allow you to reach the specific neighborhoods you want to target. Direct mail offers the flexibility to: Exclude apartment complexes, condos, HOAs, etc. Target by income.  Even the best zip codes have good, better and best neighborhoods, direct mail allows you to zero in on the homes you want. Reach across zip code boundaries.  Direct Mail allows you to spread your marketing dollars to reach the homes that are most likely to respond to your mailing, offering a much higher return on your advertising investment than other forms of advertising.  There are no predetermined “zones”, and no deadlines.  You pick the routes, and you pick the mailing date!   Mail South Jersey now…

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There’s an old saying that says “there’s no such thing as a free lunch”, but did you know that there IS such a thing as FREE ADVERTISING FUNDS?   It’s true, that in many cases someone else will pay for your direct mail marketing program via cooperative, otherwise known as “co-op” advertising!  Co-op advertising is a way for a business owner to pass part – or even all of a direct mail campaign to a supplier, or multiple suppliers (usually manufacturers or distributors). Some co-op programs fund as much as 100% of the cost of an advertising campaign.  Manufacturers and distributors love Co-op advertising for their national brands because it drives traffic to local business who sell their brands. Shocking fact:  Most co-op dollars go unspent every year. Why? Because business owners don’t bother to go after these dollars. Why not? While this money IS “free,” it’s not “easy money.” It’s…

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